Launched in 2011, Be the DD and Win! is a designated driver program that has become popular in various downtown Ventura, Thousand Oaks and Camarillo bar venues. The campaign includes the popular Prize Posse, a group of 10 or more volunteers who take to the streets to reward Designated Drivers with prizes and swag, all the while delivering the message that it is cool to Be the DD.
On event nights, the Prize Posse meets at a designated location. Each venue has taken Project SAFER's Responsible Beverage Sales/Service training course as well as "Be the DD and Win" preparation training.
Customers will be asked if they have a non-drinking designated driver for the night. If they do, the DD receive a yellow wristband which has a pull tab with raffle numbers.
When the Prize Posse arrives (generally after 10PM), volunteers distribute information that helps reduce DUIs, as well as candy, swag and beads, all while promoting how cool it is to be a DD! Later, a raffle is drawn and the winner is breathalyzed to assure sobriety. If the winner passes, a photo is taken and the Prize Posse heads to its next location.
Here are some upcoming Be the DD and Win Prize Posse events as of October 23, 2014.
Ventura venues on 11/21: Anacapa Brewing Company, Barrelhouse 101, Bombay Bar and Grill, El Rey Cantina, Paddy's and The Tavern.
Thousand Oaks venues on date TBA: Brendan's, Crown & Anchor, Sunset Terrace and Tipsy Goat
Camarillo venues on date TBA: Brendan's, El Rey Cantina and Outlaws
Simi Valley venues on 10/24: The Arena, Chop Shop and Limon Latin Grill
Learn more at www.bethedd.com.
This project is collaboration of Project SAFER, Ventura Police Department, Thousand Oaks Police Department, Camarillo Police Department, Straight Up Ventura County, and Ventura County Behavioral Health Alcohol & Drug Programs.